About Frank Kent Cadillac


What is now known to many across the state of Texas as Frank Kent Motor Company, began in 1935, in the heart of Fort Worth. Years before that, in 1917, the now late Frank Kent began his career in the automotive industry, gaining experience and respect through an honest work ethic and reliable service - creating a strong foundation for the business today. Mr. Kent worked hard and remained active in his role as owner and Chairman of the Board until his death in 1987. Staying true to our family-oriented business practices. Mr. Kent's granddaughter, Wendy Kent Churchill became owner and president of the company in 1995, after serving on the board for many years. Ms. Churchill spent 10 wonderful years in the driver's seat of Frank Kent Motor Company, before passing away in May of 2005, leaving a strong legacy behind her. Soon after, her children Will and Corrie Churchill stepped into leadership roles within the company, and currently oversee all of the Frank Kent family business operations. Their guiding motto remains. "Morals, values, and ethics over profit".

Throughout their many business ventures, they aim to maintain high standards of excellence in both sales and service; which have been recognized through numerous awards. Frank Kent's employees, customers, and community remain our most valuable assets. We strive to provide a professional atmosphere founded on sound business ethics, honesty, integrity, and a focus on family, which brings outstanding customer satisfaction. This philosophy has been the foundation of our business since 1935, and will be for another 80 years.

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Phone Numbers:Sales Hours:
  • Mon - Sat8:00 AM - 7:00 PM
  • SunClosed
Concierge Hours:
  • Mon - Fri7:00 AM - 6:00 PM
  • Sat8:00 AM - 4:00 PM
  • SunClosed
Service Hours:
  • Mon - Fri7:00 AM - 7:00 PM
  • Sat8:00 AM - 5:00 PM
  • SunClosed
Parts Hours:
  • Mon - Fri7:00 AM - 7:00 PM
  • Sat8:00 AM - 5:00 PM
  • SunClosed

Frank Kent

Frank Kent started in the automotive industry in the 1900's at the onset of the automotive industry, at which point he actually had to show people how to drive a car as opposed to driving a carriage.
As one of the most popular and most successful Cadillac dealers in the United States, Frank Kent became known as Mr. Cadillac. His guiding principle, "Morals. Value and ethics before profit" is credited with earning him a posthumous induction into the Automotive Hall of Fame in 1989.
Source http://maitautomotiveha110ffameorg/iMuctee/frank-kent/B1/

Cadillac Dealership 1950's

In 1953, the general manager of Cadillac reached out to Frank Kent Cadillac and asked him to be the Cadillac distributor for Fort Worth and West Texas. The first Frank Kent Cadillac dealership, shown here, was located in downtown Fort Worth on Lancaster and Main.

Cadillac Dealership 1960's

With hard work and innovative techniques. Kent increased his dealership's sales from approximately 300 to about 1.400 annually. In 1982. Kent moved the Cadillac dealership to a larger location in West Fort Worth off 377 and 183.

Cadillac Dealership 1990's

Kent's granddaughter. Wendy Kent Churchill, who in 1967 became vice president/treasurer of the company.

Following Frank Kent's death, Wendy Kent Churchill remained an owner and director. In 1999 she became owner and president of the company. Upon her death in 2005 ownership passed to her children. Will Churchill and Corrie Watson.

Frank Kent Cadillac Awards & Accolades

Frank Kent Cadillac has achieved the elite status of being considered a Cadillac Master Dealer! As one of only a few dealerships that have achieved this impressive distinction, Frank Kent Cadillac demonstrates a strong passion for the Cadillac brand and a desire to bring a "Standard or the World" experience to our customers.
We make it our duty to provide exquisite customer service, a stocked inventory, friendly staff, flexible hours and more to citizens around Fort Worth and Arlington. We've provided citizens around Texas with the Cadillac of their dreams and we want to do the same tor you. Let us know you why customer service is our top priority.

In Addition, Frank Kent Cadillac Has Been Awarded Gm Dealer of The Year for 2012, 2013, and 2014

This honor is given to only the top 2 percent of GM dealers throughout the country for exceptional performance in sales, service and customer satisfaction excellence. It's a symbol of Exceptional performance in delivering Superior customer service.

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Frank Kent Cadillac 32.72228, -97.48144.